IREG Ranking News

Social Media Rankings

In addition to rankings of universities based on web metrics, UniRank also publishes international rankings of universities that take into account their social media presence.
Such metrics are typically not regarded as reliable indicators of excellence.

However, they can be an important factor in boosting universities’ reputation and asserting their international presence.
UniRank publishes lists of the top global universities for Facebook, X, Instagram, and YouTube. Additionally, there are country rankings for TikTok and LinkedIn. 
Universities in the traditional elite, such as Harvard, Oxford, and Cambridge, score well in all four of the global rankings. However, promising newcomers like Daffodil International University, Bangladesh, Universitas Indonesia, and Bihar Agricultural University have also taken top positions.
The top five universities for each of the social media rankings are:

Facebook

  1. Harvard University, USA
  2. University of Oxford, UK
  3. Universidad Nacional Autónoma de México
  4. Daffodil International University, Bangladesh
  5. University of Cambridge, UK

X (Twitter)

  1. Universidad Nacional Autónoma de México
  2. King Abdulaziz University, Saudi Arabia
  3. Harvard University, USA
  4. Massachusetts Institute of Technology, USA
  5. Universitas Indonesia

Instagram

  1. Harvard University, USA
  2. University of Oxford, USA
  3. Universitas Gadjah Mada, Indonesia
  4. University of Cambridge, UK
  5. Stanford University, USA

YouTube

  1. Harvard University, USA
  2. Stanford University, USA
  3. Berkelee College of Music, USA
  4. Massachusetts Institute of Technology, USA
  5. Universidade Estácio de Sá, Brazil.

Source: 
UniRank